Eight Ways To Freshen Your Brand’s Look — Without Rebranding

 The Frager factor: Simple, but it has a brain; Bain, Carlyle, Thoma Bravo Are Among Bidders for Citrix; 3 of the Best Ways to Get More Customers From Social Media; Why Digital Marketers Need to Get on Board with AI Now; Making “The Circle” Meant Designing an Alternate Universe of Tech Culture; Snapchat Keeps Unique Daily… Read more Eight Ways To Freshen Your Brand’s Look — Without Rebranding

The Buying Process Has Changed. Why Hasn’t Your Sales? How brands can bounce back from disaster

 The Frager factor: Domain name valuation explained by these 6 factors; #1 Way Young Workers Beat Seasoned Workers in Job Search; University of Windsor team has killed 20 varieties of cancer cells using … Spotify acquires blockchain startup Mediachain to solve music’s attribution; Can Laugh.ly Help Stand-Up Comedy Run More Like The Music Industry? How T…… Read more The Buying Process Has Changed. Why Hasn’t Your Sales? How brands can bounce back from disaster

DIDWW Operating 3 Brands on New Domain Extensions

 DomainInvesting.com: When I saw the Facebook update from industry veteran Jay Westerdal, I went to check out the business operating on Phone.Systems. I dug a bit deeper, and I learned that the company that operates the Phone.Systems business also operates two other businesses on new gTLD domain names. The company that operates Phone.Systems is called DID…… Read more DIDWW Operating 3 Brands on New Domain Extensions

Making Their Mark: “Big Brands” Invest Hundreds of Millions on Web of Alternatives

 StrategicRevenue.com: NEW YORK, NY – Regardless of what your position is on new gTLD domains “Big Brands” are buying in hook, line and sinker while ICANN is raking in hundreds of millions of dollars on new gTLD fees. Each new application cost its applicant $ 185,000.00 and with it, an annual maintenance fee of $ 24,000.00… Read more Making Their Mark: “Big Brands” Invest Hundreds of Millions on Web of Alternatives

America First but….Panera Bread Sells For $7.5 Billion To German’s Buying Up US Brands

 The Frager factor: Namescon? Benefits of Attending Business Marketing Event— Hey Execs! Your Sales Force is “Mad as Hell!”; Changes to H-1B visa policy could have a chilling effect on the tech industry; Wall Street’s Bet Against Empty Malls Is Getting Too Crowded, Citi Says; The Great Marketing Debate: Agency or Employee? Boeing Teams With JetBlue… Read more America First but….Panera Bread Sells For $7.5 Billion To German’s Buying Up US Brands

Neustar : New “Stats Hub” provides valuable insight on gTLD .brands

Neustar released a new tool called “Stats Hub” that analyzes the expansion of gTLD .brands. What is a .brand? According to the MakeWay.World platform that now incorporates Stats Hub: “A .brand is a Top-Level Domain (TLD)  like .com or .org, but it’s your brand name to the right of the dot, and you own the… Read more Neustar : New “Stats Hub” provides valuable insight on gTLD .brands

How Major Brands Are Adopting Branded Short Links

Rightside made a very generous contribution to Dana-Farber Cancer Institute as a part of my 2016 Pan-Mass Challenge fundraising campaign in exchange for the publication of this article. On February 14th, Etsy announced the launch of Etsy Studio in a social post. While Etsy.studio certainly would be a great, memorable domain for their project’s primary… Read more How Major Brands Are Adopting Branded Short Links